Leo Baca

Meet Leo

Building the US Story: How Leo is bringing Scaler to the American market

|5 min read|By: Leo Baca

A Brief Introduction

I became interested in sustainability my sophomore year of college when I took a corporate social responsibility class. I was drawn by the unique and evolving problem set posed by reconciling the needs of well-established business models with those of an expanded set of stakeholders. This was especially pronounced in the real estate investment space, where both LPs and GPs have to decide how to integrate sustainability considerations into their activities.

During my junior year, I joined a growing global sustainability consultancy as a business development intern. Over 4 years, I focused on developing my knowledge of real estate and sustainability along with my professional skills. This role gave me a very well rounded understanding of the ecosystem within the industry as I was tasked with tailoring solutions that required participation from LPs, GPs, various consultants, tech platforms, reporting frameworks, and others.

The comprehensive education in real estate sustainability that I got through starting my career in consulting positioned me perfectly to move into the tech side of the space. Scaler’s AI-native data architecture, along with the client-centrism of the founders and the entire team, made it the best place for me to use my experience to co-create a best-in-class solution.

After a couple great years in Austin, I relocated up to NYC in 2025. I really fed off the energy of the city, and was immediately impressed by how excited everyone seemed to be by what they do, both professionally and personally. Since it is now much harder to golf, I have refocused my personal time to checking out new neighborhoods, cooking (lots of Asian food if you know me), and building my rank on Beli.


My Journey

Scaler is scaling fast in the US. What made you want to join at this stage, and build the market rather than inherit one?

Scaler was the first data platform that really impressed me. What attracted me most was the attitude and values of the founders and team. Everyone seemed to understand that the challenges faced by real estate managers weren’t the same everywhere, and the product was clearly designed with the flexibility to adapt to the nuances inherent to different markets, asset classes, ownership structures, and more.

What have you learned from your years on the consulting side, and where are you taking this with Scaler?

I would reiterate my answer above, and also add that what excites me about my role is the ability to inform product development. In my seat, I get to hear about the challenges clients face all the time, so having a flexible product and a lightning fast development team excited about implementing new solutions makes it a fun place to be.


My Work

What's one unexpected skill you've had to use here?

I’ll be honest and say that I underestimated the complexity of the platform. In my mind, I had already learned quite a bit from consulting and Scaler was the place I was going to apply that knowledge. After being onboard a few months, I have a huge appreciation for the number and complexity of challenges clients face around data acquisition and actionability. I’m happy to say that I’ve had to be much more studious in this role than I anticipated.

What do you turn to for energy or inspiration, what keeps you going?

Whenever I need energy or inspiration, I can always turn to my colleagues. Everyone brings something different to the table from a skills and expertise standpoint, but what energizes me is the excitement people have to share their knowledge and ideas.


My Perspective

What’s one thing you believe about this space?

I believe that there are some difficult decisions in the near future to be made between reporting and decarbonization, and am interested to see how this plays out in a few different arenas. Investors are already reconsidering which scores and metrics are likely to drive value from a fiduciary perspective. I think that the increased emphasis on financial performance is for the best and, ultimately, inevitable.

I’ve spoken to more and more organizations in the last year or so that are embedding their sustainability expertise across traditional core functions. This approach, regardless of how it looks in terms of governance, has the potential to transform sustainability from a reporting function akin to tax season into something that’s genuinely considered across the investment cycle.

What impact do you hope to help create in the years ahead?

I am excited about the possibilities posed by creating a truly central source of truth in the AI age. There is huge potential to bring together data, documentation, and insights across a building’s lifespan, covering everything under the sun related to sustainability and performance. As AI engines improve and the people of this industry continue plugging away at the challenges of collection, there is potential to truly transform the built environment at scale and in a way that creates massive shared value for investors and the environment. I hope to play a small part in that evolution!