
Meet Helen
Solution over Sales: How Helen Turns Sustainability Into Strategy
Brief Introduction
I've spent over 15 years in commercial real estate, starting on the consulting side in larger corporations before spending the last seven years in proptech, working closely with start-ups. Commercial roles have always been my natural home even pre real estate, and I love the solutioning with a client.
Outside of work, life is busy!. I have two primary school-aged children, a two-year-old black Labrador (and a husband), and we're lucky enough to live in the countryside with an easy commute into London. When I'm not playing taxi driver, you'll find me paddle-boarding, playing tennis, or planning travel fun.
My journey
What drew you to join a small sustainability tech company like Scaler?
Scaler’s vision aligned with where I could see the sustainability and real estate industry heading, and with the gaps that still needed to be addressed. I was drawn to the opportunity to join a smaller business that could move quickly with market changes, stay close to clients, and build a platform designed to support where the industry is going.
Coming from your background, what has surprised you most about working here?
What has surprised me most is the speed at which the team works, and how responsive and knowledgeable everyone is when it comes to client needs. I’ve also been really impressed by how the team uses AI to drive efficiencies, which is something I’m still learning from and aspiring to keep up with.
My work
What do you work on day to day?
Day to day, my role is focused on client solutioning as I like to think of it rather than ‘sales'. I spend a lot of time speaking with potential clients, understanding their frustrations, and finding the right solution for them. I also attend industry events, track market trends and challenges, and share those insights with the wider Scaler team. No two days are the same in a commercial role at a fast-growing startup, which is part of what makes it so exciting.
What's one unexpected skill you've had to use here?
AI has definitely been the most unexpected skill I’ve had to use. It wasn’t as widely used when I first joined, but that has changed significantly over the last 18 months. It’s been a fun journey learning from some of the most AI-skilled people I’ve come across, and I now feel much more efficient in my role than I did a year ago.
What do you turn to for energy or inspiration — what keeps you going?
I get a lot of energy from collaboration and from the enthusiasm of the people around me, both within Scaler and across the wider sustainability industry. I hugely value my wider community network. I naturally enjoy helping people, so what really keeps me going is seeing clients get excited about what we’ve built, and hearing positive feedback when we deliver on their expectations.
My perspective
One thing I believe about this space:
One thing I believe about this space is that sustainability is shifting from being purely reporting-led to becoming much more connected to financial performance and long-term asset value. There is growing focus on sustainability on portfolio valuation, capex planning, tenant expectations and therefore rental values, and increasingly nature impact too. It’s encouraging to see, even if some areas are still being driven by a smaller group of leading organisations.
I also think technology has a big role to play in making sustainability feel less like a compliance exercise and more like a decision-making tool. The better the data and insights become, the easier it is for real estate teams to prioritize action, justify investment, and make sustainability part of everyday business decisions. Budgets are tight so efficiencies really matter
What impact do you hope to help create in the years ahead?
I hope to help create something that makes sustainability in real estate easier to act on, not just easier to report on. I love the role technology can play in making things more efficient and helping people cut through complexity, but ultimately it’s about helping clients find solutions that keep evolving as the market, their needs, and the industry continue to change.



